Threads Tests Cross-Posting Feature for Social Media
Cross-posting is a feature that allows Threads users to share their posts on other social media platforms, such as Facebook and Instagram.
Cross-posting can help Threads users reach a wider audience, increase engagement, and grow their following across different networks.
Cross-posting is currently opt-out by default, meaning that Threads users have to manually disable it if they don't want their posts to appear on other apps.
Meta is working on giving Threads users more control over cross-posting, such as choosing which platforms to share their posts on and which posts to exclude.
Cross-posting is one of the ways that Meta is trying to integrate its various apps and create a more interoperable social media ecosystem.